Impact case studies

We’ll help you to demonstrate value and impact from research.

Case studies can bring research to life by featuring the perspectives of key people involved, their bold ideas, and transformation journeys.

  • Highlight the potential or real-world impact from your research.

  • Demonstrate how your research delivers value for communities, organisations or the planet.

  • Feature people and places with quotes and images.

Impact case studies can be used in so many different ways – as compelling content for your website and social media, as part of your preparations for the REF, for an annual report, or to attract new collaborators.

Our approach

As skilled communicators with many years of experience working across higher education and the scientific community, we know how important impact case studies are for research organisations.

We’ll work directly with your team to understand why your research matters to you and your stakeholders, your research environment, the impact your work could have on wider society, and what you would like audiences to think or feel after reading the case study. 

We have expertise in writing about lots of different disciplines and research programmes, including academic research, clinical trials, Knowledge Transfer Partnerships, academic-business partnerships, healthcare innovation, quality improvement projects, action research, and co-created community collaborations.

We don’t just write detailed impact case studies - we can also repurpose the content for social media posts, as animated explainers, infographic, or create storyboards for short researcher films.

Looking for AI-friendly content?

As well as writing for specific reading ages so your content is truely accessible, we can also structure your content so it’s AI-ready for Generative Engine Optimisation (GEO) - with concise, structured, ‘AI-digestible’ formats.

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  • Working with Campus PR is a real joy. Their flexible but professional approach make our life easy. They have such a great intuition and can produce content based on a minimal brief, which is a skill in its own right.

    ANNA LEWANDOWSKA
    INTERNATIONAL PROJECTS COORDINATOR, UNIVERSITY OF LEEDS

  • Thanks again for the incredible help you gave us in pulling together our REF submission. Your skill in drawing out the narratives and evidence has made it all so much stronger – we couldn’t have done it without you! I hope to get the chance to work with you again in the future.

    DR GERRI MATTHEWS-SMITH
    EDINBURGH NAPIER UNIVERSITY

  • Please pass on our thanks to your team for their fantastic work on the three case studies. It has been great to work with you and the team. I very much look forward to creating opportunities that would allow us to work together in the future!

    PROFESSOR DAVID SEBAG-MONTETFIORE
    CLINICAL DIRECTOR, LEEDS CANCER RESEARCH CENTRE

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    JARKA BLOEMBERG
    GLOBAL MANAGER SALES & MARKETING, EUROPEAN ASSOCIATION OF UROLOGY

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    PROFESSOR CALUM NEILL
    LEAD FOR RESEARCH DEGREES, EDINBURGH NAPIER UNIVERSITY

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    CLARE ROBERTSON
    SENIOR MARKETING EXECUTIVE, UNIVERSITY OF LEEDS

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    SENIOR HEALTHCARE ANALYST, THE STRATEGY UNIT

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    CERI BAIN
    RESEARCH & INNOVATION WEBPAGE PROJECT COORDINATOR, EDINBURGH NAPIER UNIVERSITY

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    HEAD OF MEDIA RELATIONS, UNIVERSITY OF LEEDS

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    PROFESSOR SHEILA MACNEIL
    UNIVERSITY OF SHEFFIELD

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    DR RODERICH GROSS
    UNIVERSITY OF SHEFFIELD

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    UNIVERSITY OF HULL

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    SHEMINA DAVIS
    MEDIA RELATIONS MANAGER, UNIVERSITY OF SHEFFIELD